Creative intel for the AI age.
AI-first marketing automation, Web3 product strategy, and AI transformation for the future of service delivery.
Our Expertise
Three core verticals built on 15+ years in world-class creative agencies.
360° Marketing Strategy
Full-stack marketing powered by cutting-edge AI: strategy, creative, operations, and automation blended with 15 years of experience from TBWA, DDB, and global brands like Red Bull, McDonald's, and Volkswagen.
Learn MoreDigital Performance & Creative
AI-powered workflow optimization paired with award-winning creative excellence. We deliver measurable results through intelligent automation that amplifies your brand's impact and drives real business outcomes.
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About Sean
I build digital products and AI systems from strategy to PoC, to MVP and into production. My background spans 18 years across digital product, delivery, and strategy: scaling a 25-person company from zero to $10M, leading digital units at DDB and TBWA across clients like McDonald's, Volkswagen, Visa and NAB. Previously designing and delivering AI transformation programs across healthcare and managed services via my consultancy, Neuralytic, and inside Helix Collective. Recent work includes an AI rostering and utilisation optimisation system in healthcare, and an AI-first operating model for a managed services provider. I'm now heading up AI Transformation, Product and Strategy at Pounce Agency (Sydney, Australia & Kuala Lumpur, Malaysia) — helping Pounce move from full service creative and digital marketing to an AI-first creative transformation and delivery partner.
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